MMO's and Social Networking
Mafia Wars on Facebook has, roughly, 25 million people who play it. Twenty. Five. Million. Sure, it's got small microtransactions, but by far you can play the hell out of it for free.
What I'm thinking here is this. It could be a great idea for an MMO developer to work with Zygna, or themselves to make a Mafia Wars-like game. A small, simple game. But interesting enough that you are constantly logging into it and futzing around.
Add some elements of the MMO storyline and use it as a marketing tool for the game once it launches. Boom. A huge pool of people you can market your product too around the globe.
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